We don’t normally do “before and after” posts but sometimes an opportunity arises that just can’t be missed. We’re using this example because it illustrates the obvious… Go Pro!
The before example was a FREE design that came with a purchased writing service. The client was not impressed and asked Big Shoe to help. Low funding didn’t allow us to reinvent the wheel but we were able to take the existing layout and create a much more professional look.
Big Shoe is proud that a large portion of their work is for not-for-profit organizations. Hiring a professional designer for your promotional materials conveys that you are a serious and reputable organization and in turn increases fundraising dollars.
Big Shoe was asked to redesign a logo in order to accommodate a clients joint venture with another association. Initially, it was thought that the solution was to combine the 2 logos but the founding association had an established reputation and an already recognizable logo. The new logo needed to convey that they were now serving the Canadian and American automobile trade & shipping industries.
Below is our before and after logo transformation. We like it. It is more compact. The simple symbols of the Canadian maple leaf and the the American star within the letters convey that NAATA is a cross-border association while leaving it’s solid reputation and recognizable logo intact.
The client was pleased. That is what counts the most!
New Foundations Nonviolence Center is a Colorado-based Not-for-Profit Corporation dedicated to empowering people within the criminal justice system in Colorado to make positive life changes for the betterment of themselves, their families, and the community at large.
Ontario Public Health Association (OPHA) Fall Forum, Health Promotion Ontario Annual Conference. Preliminary Program and Registration Brochure. The theme of the event is Taking Action on the Built Environment.